游泳学校 Marketing Coordinator

Develop and implement marketing strategies to increase class inquiries and student enrollment Create engaging, high-converting video and visual content for Instagram Reels, Facebook, YouTube Shorts, and Xiaohongshu (小红书) Manage and update our WordPress website with program info, promotions, blog content, and lead capture tools Design promotional materials (flyers, decks, social graphics) using Canva or Adobe Creative Suite Plan and publish content calendars across multiple platforms (Instagram, Facebook, Xiaohongshu, YouTube, Google) Launch, monitor, and optimize paid advertising campaigns (Google Ads, Meta Ads) with a focus on lead generation and ROI Analyze campaign performance data and provide regular reports with actionable insights Collaborate with front-desk and sales staff to align marketing efforts with enrollment goals