通讯设备科技公司 Senior Content / SEO Manager

Experience with landing page tool (Webflow) – UI/UX & Tag Implementation. Solid digital marketing skills, including Google Analytics, Google Tag Manager, Google Ads, Facebook Ads, etc. Execute SEO-focused marketing content and social marketing pieces and track performance Develop creative content ideas and concepts in line with our different apps and brands, often in partnership with brands/creative design leaders Create, organize and manage content calendars to ensure the timely release of content and marketing campaigns Lean into the needs of the business and growth opportunities that present themselves at our company Share in full transparency the operations plans and performance, including: success/failures, key learnings, and future plans to ensure alignment and success across the entire business. Assist with weekly forecasts associated with each channels performance (good knowledge of how attribution models work), weekly spend allocation by channel, creative suggestions to deliver optimal growth (on brand), conversion path optimizations. Partner closely with the creative team to develop and deliver the creative needed to launch campaigns on time and on schedule. Manage paid acquisition channels (Apple, Google, Tiktok etc) and related campaigns Develop and iterate paid acquisition strategy; continually test and optimize